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Nuanced sustainability consulting: Franziska Weeger (Consultant)

Embracing complexity. This is Franziska’s work motto and it is no coincidence: with a focus on sustainability transformation, she brings order to a volatile environment on a daily basis. Born in Baden-Württemberg, she benefits from the fact that she lived in Kiel for several years before joining 3con, where she worked at the Kiel Institute for the World Economy, among other places – she has probably retained a Nordic composure in the face of complex challenges.

“At 3con, I not only use my expertise for our clients, but can also help shape the discourse in society as a whole.”

On my career path so far, I have always been guided by my personal interests. I have academic degrees in industrial engineering, philosophy and sustainability as well as various professional positions, including in the field of social entrepreneurship, and ended up in science communication – at the Kiel Institute for the World Economy.

Ultimately, it was my move to 3con that made me realize my greatest strength: Thanks to my diverse professional experience, I have a differentiated view of sustainability and the challenges associated with it. I benefit enormously from this in my work as a consultant. In addition to my technical expertise, I have learned to quickly familiarize myself with new topics, understand different perspectives and bring them together constructively. This also enabled me to quickly take on responsibility for various internal and external projects at 3con.

Develop your own consulting style

Before I moved into consulting, I honestly had doubts as to whether I could and wanted to conform to the classic image of a consultant. My somewhat clichéd external view of the industry meant that I couldn’t quite identify with the job description and the supposed prestige that goes with it. Instead, it was the tasks that appealed to me: I wanted to support and drive forward solutions in the area of sustainability in a wide variety of companies and corporate cultures.

During the application process, 3con’s uncomplicated and authentic demeanor seemed like a good fit. Fortunately, this first impression was confirmed after I started at the company. The working atmosphere at 3con is extremely open and I have the freedom to find a consulting style that suits my personality.

A corporate culture that values interpersonal relationships

Another aspect of the company culture that I like is that 3con is not only constantly developing professionally, but also with regard to interpersonal issues. For example, we recently held a seminar with the entire team on unconscious biases in everyday working life. Together, we reflected on how biases influence the way we work together and discussed how we want to deal with them in the future.

Setting your own accents in consulting

As someone who has dealt intensively with the topic of sustainability in various contexts, I was curious to see whether my perspectives and assessment would resonate with the company. After all, the same topic can be approached in very different ways depending on the individual. I had a very positive experience at 3con in this respect. We exchanged professional views in many internal meetings and discussed a lot – and in the end, everyone involved benefited. The discussion with other points of view has led to a better understanding of how I can talk about my specialist topic in customer work.

I can now say that this is really typical of 3con: there is no silo thinking here. Instead, the diverse backgrounds in the team are used to good effect in order to be able to think about issues holistically. Incidentally, this also applies when it comes to other relevant transformation drivers that we are constantly working on at 3con. In addition to the strategic examination of sustainability, I am also following how the topic of artificial intelligence is gradually being systematically developed, for example. It becomes particularly exciting when we bring both topics together, which we are currently working on. In addition to the in-depth understanding of individual areas, we at 3con also benefit greatly from an overarching approach.

Helping to shape social processes and the specialist debate

Since I’ve been working at 3con, I’ve also been able to drive forward a number of projects in the specialist community. Last year, for example, I was heavily involved in B.A.U.M. e.V. and got to know a lot of interesting people in my role as a 3con employee. For me, especially when it comes to sustainability, the field is complex and we can only tackle it together. Solutions arise from working together.

In this respect, I really appreciate the fact that I don’t just use my knowledge for our customers. At 3con, I am supported in making a contribution to overcoming the challenges facing society as a whole in the area of sustainability through my active participation in the specialist discourse – and I do this as part of my working time.