AllocNow: The 3con development project becomes a cleantech company
AllocNow GmbH was founded in early 2021 as an independent 3con spin-off and offers a “Product Sustainability Platform” that enables companies to automatically calculate the environmental impact of their products, communicate this impact in an understandable way, and identify opportunities to reduce it. The software is used by numerous well-known chemical companies—for example, in June 2023, Covestro announced the successful global rollout of the LCA solution for approximately 50,000 products in collaboration with AllocNow.
Hour of birth in 2020
AllocNow has its origins in an interdisciplinary 3con project team that developed a digital solution for CO₂ allocation in chemical products in early 2020. Just six months later, the AllocNow brand was registered. Key factors behind this success were the combination of in-depth technical expertise in sustainability within the chemical industry with modern software solutions for modeling complex value chains, as well as 3con’s more than twenty years of experience in product development and the management of rollout processes.
In 2021, the cleantech start-up also entered into a partnership with BASF with the aim of developing uniform standards for calculating the carbon footprint of chemical products (PCF) based on the guidelines of the industry network TfS (Together for Sustainability).
On course for continuous growth
While the first prototype considered material allocation decisions in multi-output production processes, AllocNow’s current Product Sustainability Platform covers multiple LCA impact categories and is considered a best practice implementation of the industry standard (in line with the TfS PCF guideline).
Following additional rounds of funding and an expansion of its leadership team at the end of 2023, the cleantech company remains on a growth trajectory and is contributing to the sustainability transformation in the chemical industry and beyond.